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APE Mobile Sets Sights on U.S. Expansion
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TMCNet:  APE Mobile Sets Sights on U.S. Expansion

[October 11, 2017]

APE Mobile Sets Sights on U.S. Expansion

PERTH, Australia, Oct. 11, 2017 /PRNewswire/ -- APE Mobile is expanding its global reach and setting up in the U.S following last quarter growth of 55 percent. The company, which already boasts a growing portfolio of U.S. customers, is announcing a series of initiatives in order to capitalize on sales within in its fastest growing market.

APE Mobile is a paperless site app that enables building and civil construction companies to replace their traditional paperwork with a single, low-cost, cloud-connected app.

Preparations to open a North American office are underway which will support sales and customer success teams. By establishing U.S operations, APE Mobile will be able to serve its existing customers better and work more closely with its key partners in the region.

APE Mobile is positioning itself as the best-of-breed paperless site app that sits within the cloud-connected software ecosystem. Matt Edwards, CEO of APE Mobile, explains that, "We've integrated to the op three Construction ERP platforms in the U.S and connected to over 800 cloud solutions because we believe successful construction companies of the future will have to be data-driven to win. Companies can use the best tool for their site paperwork as an extension of their existing project management and ERP systems."

In an industry that has traditionally been very adverse to change, APE Mobile has taken a deep dive into site paperwork to solve the shortcomings that have seen previous mobility projects fail. Edwards says "The solution put in place had to be better than paper for the person in the field, with low risk to the business and high user acceptance. Instead of building a platform that imposes a certain way of doing things, we built a system that adapts to the processes of each customer."

The app has had success in achieving an ROI for companies from day one. In a recent time and motion study from one of Australia's largest construction and mining contractors, they found an ROI of 1500% in using the app solely on safety forms. The use in that company has now expanded to all other paperwork to double down on the benefits.

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