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[February 01, 2008]

Sweden's Pricer AB wins electronic shelf label systems order from Spanish retail group Eroski

(Nordic Business Report Via Thomson Dialog NewsEdge)
Swedish electronic display and shelf label systems provider Pricer AB
said on Thursday (31 January) that it has secured an initial order for
100,000 electronic shelf label (ESL) systems from the Spanish retail
group Eroski.

The ESL systems will be installed at four of Eroski's integrated
hypermarkets.

Eroski has also announced plans to order additional systems during 2008.

The systems will be deployed by Pricer's Spanish partner Versia
Soluciones.

No financial details were disclosed.

Pricer, headquartered in Uppsala, Sweden, is a developer and supplier
of complete ESL solutions. The company has nearly 4,000 installations
across three continents and holds a market share of approximately 60%.
Pricer is listed on the OMX Nordic Exchange in Stockholm.

((Comments on this story may be sent to
nbr.feedback@nordicbusinessreport.com))

Copyright ? 2008 M2 Communications Ltd.

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