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TMCNet:  Monster Brings Unprecedented Audio Performance and Style to Europe with the Introduction of Three Stunning Headphone Models at Monaco Grand Prix

[May 25, 2012]

Monster Brings Unprecedented Audio Performance and Style to Europe with the Introduction of Three Stunning Headphone Models at Monaco Grand Prix

MONACO --(Business Wire)--

Monster, the global leader in the development and manufacturing of high-performance headphones, is dramatically raising the bar for headphone sound and style at this year's Monaco Grand Prix, introducing three ground-breaking new models that deliver an astounding new level of audio quality, while providing high style that boldly positions headphones as a fashion accessory. The company's offerings include the upcoming Inspiration™, Monster's first over-ear, noise canceling headphone, as well as the elegant over-ear Diamond Tears - Edge™. In alliance with Diesel, the iconic lifestyle company, Monster is offering VEKTR™, a trendsetting personal listening solution. Each new Monster lifestyle headphone has been expertly engineered to deliver a powerful music listening experience, combined with stunning new designs that allow users to express their individuality and style. Monster will showcase and demonstrate its upcoming headphones at a May 25th press conference at the MC Bay Hotel.

Diamond Tears (Photo: Business Wire)

Diamond Tears (Photo: Business Wire)

Noel Lee: The Creative Mind Driving Monster's Next-Generation Style & Sound
Monster founder and "Head Monster" Noel Lee, who was recently honored with the prestigious Plus X Lifetime Achievement Award, is the audio expert responsible for the dramatically enhanced sound quality of the company's new headphones. After engineering and tuning the acclaimed Beats by Dr. Dre headphone sound, Lee has gone on to redefine the quality of the personal listening experience in recent years, establishing Monster as the clear world leader in advanced, high-performance headphones. The debut of Inspiration, Diamond Tears and VEKTR reflects his ongoing mission to redefine headphone sound and "bring back" great audio performance for all digital music listeners.

Noted Mr. Lee: "Since 1929, the Monaco Grand Prix has been known around the world as an event that signifies the pinnacle of glamour and prestige - which is precisely why we chose this event to preview our new line of headphones. As a company dedicated to better-sounding music, Monster creates products that elevate the music listening experience. Powerful, accurate audio reproduction is always at the forefront of our product creation, accompanied, of course, by style and design. With Inspiration, Diamond Tears and VEKTR, we are giving music lovers everywhere an opportunity to explore new horizons in audio performance, with bold new designs that set the stage for a new era of personal sound and style. The Cannes Film Festival is happening at the same time as the Monaco Grand Prix, so be on the lookout for stylish and high-profile people wearing the newest Monster headphones around town, both at the Grand Prix and the film festival. We're 'Monsterizing' Monaco!"

Inspiration™: Serious Audio. High Style.
Over 30 years in the making, Inspiration headphones are born from Monster's tradition of passion for music and innovation. The firt-ever Monster over-ear noise-cancelling headphone, they're ideal for sophisticated listeners, frequent travellers and anyone who wants to enjoy a new point-of-view in luxury personal audio that blends next-generation sound with streamlined design, total comfort and premium customization. Most importantly, thanks to Monster's leading-edge sonic enhancements, Inspiration headphones bring out more of the truth behind every great recording. This pure and powerful music reproduction is combined with a trendsetting "fashion-forward" twist - interchangeable headbands in a variety of different colors, textures and materials. The bold new concept in headphone design lets users express themselves by changing headbands, transforming the entire look and feel to suit style preferences for any day, mood or occasion.

By combining their advanced audio performance with style-forward design and customization, Inspiration lets users express exactly how their music moves them. Designed for both men and women, they feature a unique angled plush earcup, in addition to their super comfortable, extra wide interchangeable headband.

Diamond Tears™: "Sound with the Clarity (News - Alert) of Diamonds"
Monster's Diamond Tears headphones are fashion that is both seen and heard. They feature Monster's world renowned audio engineering for a truly unique and powerful personal listening solution. The Diamond Tears sound is pure Monster - rich, powerful audio that is super detailed and accurate across all frequencies, so music sounds the way the original artist intended it to be heard. Best of all, the design is as incredible as the sound. The ultimate fashion statement, Diamond Tears are for those who are BOLD, who want to stand out and be noticed. Their pillow soft ear cushions let you listen for hours in total comfort, with perfectly fitted noise-isolating earcups that keep the world out and your music in. They also feature Monster's ControlTalk Universal; with an integrated high-grade microphone and answer button that lets users their music and answer phone calls without having to reach into their pocketbook, backpack or pocket. From admiring looks, to incredible music reproduction, Diamond Tears will make a forever lasting impression.

VEKTR™: Expertly Blending the Worlds of Fashion and Great Sound.
VEKTR on-ear headphones provide users with a comfortable, premium-quality listening solution that expertly blends the worlds of fashion and great sound. In addition to their dramatically enhanced audio performance, they offer a strikingly different cosmetic, with a sharp faceted look that's completely unlike traditional round on-ear headphones. Featuring a distinctive diamond-cut Diesel logo on each plush ear cup, VEKTR headphones provide a unique sound experience: the combination of enhanced audio performance and unique visual design engages the senses and adds a new level of self-expression to the music listening experience.

The Monaco Grand Prix is held each year on the Circuit de Monaco. Run since 1929, it is widely considered to be one of the most important and prestigious automobile races in the world alongside the Indianapolis 500 and the 24 Hours of Le Mans (with which it forms the Triple Crown of Motorsport). The circuit has been called "an exceptional location of glamour and prestige."

Press members visiting the Monaco Grand Prix should contact:
Mary Manabat Barker, EU Marketing Coordinator, Monster Europe Ltd.

All information provided is subject to change without notice.

Monster was founded by "Head Monster" Noel Lee over 30 years ago as a company dedicated to creating products that enhance the sound quality of music. Recently, the company collaborated with Beats™ by Dr. Dre™ to create the acclaimed Beats sound and has since become the world's leading manufacturer of high-performance, sonically superior headphones. Monster is the world's leading manufacturer of premium headphones and advanced connectivity solutions for high-performance home entertainment, audio, home cinema, computer and gaming, as well as a leading innovator in the field of mobile accessories and professional audio. Under its Monster Cable® brand, the company leads the way in advanced audio, video, and data connectivity solutions, and under the Monster Power® brand, it provides high-performance AC power line conditioning and protection products for audio/video systems. Monster continues to lead in innovation with over 400 U.S. and international patents and 100 pending, offering more than 6,000 products in over 120 countries worldwide.

Explore the world of Monster at Explore the world of Monster at To become a fan of Monster products, please follow us on Facebook (News - Alert) ( or Twitter (News - Alert) (

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