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Welcome To DTS:X - Open, Immersive And Flexible Object-Based Audio Coming To Cinema And HomeCALABASAS, Calif., April 9, 2015 /PRNewswire/ -- DTS, Inc. (Nasdaq: DTSI), a global leader in audio technology solutions, has unveiled further details about DTS:X, its open, next-generation, object-based, multi-dimensional audio technology. DTS:X replicates a real-world sound environment that transports the audience into a new dimension of sound immersion by delivering truly captivating entertainment experiences in the cinema and at home. The technology also provides numerous customization options for cinema and home theater owners. Unlike existing surround sound systems, DTS:X is not tied to prescribed speaker configurations or a specific number of audio channels. DTS:X adapts to the viewing environment, allowing for a flexible speaker configuration that best fits the viewing space. DTS:X more accurately conveys the fluid movement of sound to create a richer entertainment soundscape than has previously been possible by moving sound objects to and through specific locations within - in front of, behind, above and beside the audience, precisely where the mixer placed them. "DTS:X is built on the foundation of providing an open, adaptable solution for content creators, cinemas and homes to fulfill our goal of bringing immersive audio to as many people around the world as possible," said Jon Kirchner, chairman and CEO of DTS, Inc. "Until recently, sound in movie theaters and in our homes has been dictated by a standardized speaker layout. Through the use of object-based audio, DTS:X is able to scale immersive soundtrack presentations across a wide range of playback systems, from efficient to extravagant, while staying true to the content creator's vision. This approach delivers the most authentic three-dimensional audio experience ever, making the audience feel as if they are in the center of the action." DTS:X + CINEMA The foundation of DTS:X is MDA, DTS' license fee-free, open platform for creation of object-based immersive audio. MDA gives movie studios unprecedented control over the specific placement, movement and volume of sound objects. The platform also enables sound engineers to "mix once" for both immersive and conventional cinemas in a combined object- and channel-based audio format, allowing content to be easily distributed beyond the theater for streaming, broadcast, optical media and more. "MDA is DTS' license fee-free contribution to the professional audio community for mixing and storage of immersive audio content," said Kirchner. "MDA fits perfectly within today's production workflow, and a combination of MDA and DTS:X provides a complete end-to-end workflow, from creation to exhibition." The DTS:X licensing program in cinema will offer theater owners the opportunity to provide their audience the most compelling, immersive sound experience possible. This can be achieved for almost any room configuration by installing DTS:X-approved equipment and working with the recommended speaker installation guidelines. To ensure quality and provide flexibility within the DTS:X program, DTS has partnered with industry-leading server, sound rendering and processing companies. GDC Technology, QSC and USL, have developed and made available DTS:X-ready components that process and render MDA files.
"GDC is committed to offering state-of-the-art technology to its customers. We chose DTS:X because we believe it will transform the movie theater experience for audiences around the world," said Dr. Man-Nang Chong, founder and CEO of GDC Technology. "Theater owners will appreciate the easy integration and flexible solutions that DTS:X offers as they upgrade their screens to this superior sound experience. Audiences win too. Because of the flexibility in speaker layout that DTS:X offers, immersive audio is now available to a larger number of theaters of all sizes than ever before." DTS is presently working with several major studios and mixing stages in Los Angeles, Northern California and Canada that are evaluating DTS:X. DTS:X content announcements will be made by the studios when ready, in alignment with DTS. DTS:X + AVRs
DTS:X solutions are also available for 2015 AV receiver silicon platforms representing the majority of the DSP platform market share, including Cirrus Logic, Analog Devices and Texas Instruments. For home theater system owners, DTS:X provides personalization, flexibility and control for the most optimized listening experience possible. Key features include: Backward Compatibility - DTS:X builds upon existing DTS-HD Master Audio to provide backward compatibility with existing DTS bitstreams and speaker layouts. In short, all features of DTS-HD Master Audio are supported and enable an immersive audio experience for older content.
Dialog Control - AVR owners will be able to control the volume of specific audio elements at home, such as increasing dialog volume to match their listening preferences.
Flexible Speaker Layout - With flexible speaker layouts and remapping technology, DTS:X allows the placement of home theater speakers virtually anywhere. The freedom of object-based audio enables optimized playback on a multitude of speaker layouts, with any number of speakers. The DTS speaker remapping engine supports any speaker configuration within a hemispherical layout based around the listening position in the room.
Lossless - DTS is known for lossless, master audio quality with no compromise, delivering dynamic bit allocation. DTS:X supports lossless encoding for the highest audio quality possible. In situations where bitrate is of high concern, DTS:X can also operate in a high-quality lossy mode.
DTS Headphone:X For more information about DTS, please visit www.dts.com, or connect with DTS on Facebook and Twitter (@DTS_Inc). About DTS, Inc. DTS-C Logo - http://photos.prnewswire.com/prnh/20140724/130048
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/welcome-to-dtsx---open-immersive-and-flexible-object-based-audio-coming-to-cinema-and-home-300063437.html SOURCE DTS, Inc. |