KidoZen: End-to-End Mobility Solutions are What Enterprises Need

There is an oversupply of enterprise mobility point solution providers today, so this market is headed for very aggressive consolidation. That’s because point solution providers are not adequately meeting the needs of businesses, which really need complete, end-to-end solutions.

That’s the word from Jesus Rodriguez, CEO of KidoZen, which itself used to be a point solutions provider. The company, which officially launched for business in January of 2013, today considers itself an end-to-end provider of infrastructure and services used to build and support mobile apps.

There are products for middleware, back-end as a service, app stores, mobile front end and mobile back end testing, and analytics, he says. But if those products, which frequently come from a collection of different companies, don’t talk to one another, it can create a nightmare scenario for the businesses that try to use them, he adds.

To avoid such integration problems, KidoZen has built its portfolio to include six or seven products that together can be a total solution for the mobile back end, says Rodriguez, who adds that KidoZen is mobile front-end agnostic.

Just last month, KidoZen added to its solutions with new mobile data management and mobile data virtualization capabilities in its enterprise mobile application platform. These solutions provide a universal mechanism for accessing business data from mobile applications and simplifies connectivity, saves time, and delivers new levels of enterprise security and control, says Rodriguez.

And KidoZen expects to announce a mobile content management suite, which enables users to more easily manage and refresh content with their applications, soon.

KidoZen already has had a good amount of success, says Rodriguez, with 65 paying customers, more than 10 professional services partners, $5 million in new funding as of last year. The company now has 120 paying customers and 26 professional services partners. And it expects to have more than 150 customers by the end of this year.