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TMCNet:  Telecoms in 2020: Executive Summary is not to be Missed

[February 04, 2010]

Telecoms in 2020: Executive Summary is not to be Missed

(M2 PressWIRE Via Acquire Media NewsEdge) Dublin - Research and Markets (http://www.researchandmarkets.com/research/f1593b/telecoms_in_2020) has announced the addition of the "Telecoms in 2020: executive summary" report to their offering.

This is the second of two reports that present the combined thinking of the Ovum telecoms research group on the subject of what the telecoms industry will look like in the year 2020. This report summarises the key findings and conclusions of our individual practice reports, which map out developments in specific areas, ranging from consumer, enterprise and wholesale telecoms through to network infrastructure and regulation.

Key Topics Covered: Executive summary In a nutshell Ovum view Scope Structure of this report Drivers of change Five key drivers of change Consumer trends Consumer segmentation SMART versus LEAN Two new major categories of players A converged model over time Smart enablers are an early step on both paths The rise and rise of broadband Broadband as the fourth utility Tiering of broadband offerings will become increasingly common The development of broadband networks underpins quality of experience The decade of video Video will dominate the next ten years Video will migrate to IP networks Advertising will continue to fund much consumption of content The decline of voice Content and advertising The content ecosystem in 2020 SMART players gun for content and a seamless user experience Revenues: expanding content currencies and business models Defining trends More specialist devices are on the way Brace yourself for the consumer of the future Search and discovery will take centre stage New wave of interactivity will impact applications and the device user interface Fully immersive environments are still a long way off Not everything will be in the cloud Building online trust will become critical Devices and platforms Evolved web access will become ubiquitous across devices Pervasive web will drive innovation into the cloud Focus will shift away from solving device-side problems of application development OEMs will refocus on creating unique user experiences Vertical integration of devices, software and services makes sense in the short term and will continue to deliver benefits through 2015 and beyond Horizontal service integration will predominate by 2020 Horizontally integrating cloud assets will be key in the longer term Managed developer platforms and platform-as-a-service (PaaS) Devices and platforms: industry structure and player positioning Embracing MDP realities will be the key to SMARTness Brand power will still dictate MDP success Enterprise trends Customer segmentation Enterprise end users are consumers The enterprise CIO is in control A world of IP-enabled applications Ubiquitous IP connectivity Communications functionality delivered through software, not hardware Richer, more integrated communications On-demand, cloud and virtual computing transform pricing The network as a service hub Complexity requires management Telcos must focus on management capabilities Revenue shift Wholesale trends The increasing importance of wholesale Growth in the number and size of wholesale services Increasing variety among wholesale players Greatly increased demand for bandwidth and storage This doesnt necessarily make it a pleasant market Change required by wholesalers Improved targeting of wholesale services Greater focus on efficiency and return on investment Consolidation of commodity service providers The rise of intelligent plumbing - LEAN operators Telco revenue trends Composition of telco revenues will change by 2020 Telco operations and strategy A change in structure and business orientation required Greater operational efficiency to maintain margins Dealing with the changing business model Consolidation will reduce the number of network operators Emerging markets Economic growth a key change driver Customer segmentation Consumers in the same groups as in mature markets Business segmentation Explosion of data traffic; voice still cash cow SMART vendor role emerging Wireless-led networks Network infrastructure Telcos will pass on the pressure they feel to vendors A move to full-service vendors and specialised vendors A shift to software, but hardware still matters Meeting the multi-terabit challenge will require significant industry R&D and cooperation on standards The network demarcation point is very likely to move into the connected home and office Increasingly intelligent networks Recommendations for vendors Components Need for new enablers of performance improvements Innovation required to move hotspot components onto different curves; cannot rely on Moores Law Multiple hotspots span core and access networks Industry structure generally in good shape but needs to slim down in FTTx Regulation Continued regulation of termination rates Increased symmetry between rates Long-term move to capacity-based charging and bill and keep Slower progress in emerging markets Universal service expansion Universal service obligations will increasingly include broadband Government encouragement for network sharing Net neutrality regulations introduced The US will lead the way Transparency will be the key principle Market analysis evolving More analysis based on sub-national geographic markets Spectrum policy Deployment of digital dividend spectrum Deployment of unlicensed spectrum Coordinated approaches List of Tables Table 1: Telco revenue splits in 2010 and 2020 List of Figures Figure 1: Overview of Ovum reports on Telecoms in 2020 Figure 2: Drivers of change from 2010 to 2020 Figure 3: Enterprise categories 2020 Figure 4: The soft network Figure 5: Domain responsibility for the 2020 telco Figure 6: The changing telco business model For more information visit http://www.researchandmarkets.com/research/f1593b/telecoms_in_2020 Source: Ovum ((Comments on this story may be sent to info@m2.com)) (c) 2010 M2 COMMUNICATIONS

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