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TMCNet: Global and China Touch Screen Industry Report

[September 03, 2010]

Global and China Touch Screen Industry Report

(M2 PressWIRE Via Acquire Media NewsEdge) The economic rebound in the first quarter of 2009 was mainly due to LCD TV. The economic recession of Europe and America will only make consumers reduce the consumption on such necessities in the late phase. Although Europe and America suffered economic recession, the market shares of LCD TV did not fluctuate much because of manufacturers' promotion strategies, WON depreciation and further development of LCD TV in the first quarter of 2009. With the push of China and other emerging countries, the market rebounded significantly. Japanese enterprises were panicked and reduced production greatly when economic recession arose, resulting in short supply. This strong rebound was still lack of powerful support, especially in emerging countries. In China, when the property market begins to rebound, real estate sales will promote the consumption on home appliances. In the mid and late rebound phase of the property market, consumers will wait and see, and real estate sales will decline, so that home appliances consumption will also drop. The unemployment rate is still rising in Europe and America and economic recession has not ended, so if consumers are aware of the fact, they will certainly cut expenditure.

From Q1 2005 to Q4 2010, the fluctuation of TFT-LCD industry seems to be magnified, but the fact is not. The global economy has experienced the most significant recession since the Great Depression in 1929. TFT-LCD industry is the upstream of consumer electronics and IT industry, and the two industries always follow the trend of the global economy. Excluding external factors, the fluctuation of TFT-LCD industry is lessened, especially the extent of decline shrinks, which is because LCD TVs develop rapidly, IT industry is relatively stable and notebook computers develop well. Before 2000, 80% of TFT-LCDs were used in notebooks, thus on which TFT-LCD industry was highly dependent, and then TFT-LCD industry fluctuated a lot. In the future, LCD TV industry, Netbook industry and LED notebook industry will enter the mature stage, which will make TFT-LCD industry tend to fluctuate less, but on the other hand, the industry will lack growth momentum.

The touch screen was mainly applied to cell phone, GPS, PMP, digital camera, IT and the other fields all over the world in 2008. IT is with the most promising growth potential in the future since a large number of laptops with touch screen will occur under the drive of WINDOWS7. Then cell phone is followed, as the consumers will choose touch screen when the cost is low enough, while the cell phones without touch screen will be eliminated. Therefore, the development of touch screen in the cell phone field will be prosperous.

Executive Summary In the upstream of world's touch screen industry chain, Japan's manufacturers have held the higher market share, since with outstanding technology advantages in vacuum evaporation, sputtering, precision coating and fine chemicals. In the meantime, the manufacturers in touch screen upstream enjoys far higher profit margin than the downstream. In small-size field, for instance, Taiwan manufacturers account for 43% of market shares by shipment, while it is only 32% by sum.

To know more and to buy a copy of your report feel free to visit : http://www.bharatbook.com/detail.asp?id=114257&rt=Global-and-China-Touch-Screen-Industry-Report.html ((Comments on this story may be sent to info@m2.com)) (c) 2010 M2 COMMUNICATIONS

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