Welcome to the 4GWE Agenda for Austin
7:30am-7:00pm
Tuesday - 09/13/11
REGISTRATION OPEN
8:00am
Tuesday - 09/13/11
CONTINENTAL BREAKFAST
8:45am
Tuesday - 09/13/11
ITEXPO Opening Keynote Address featuring magicJack and Cisco
10:00-10:45am
Tuesday - 09/13/11
Wireless Backhaul: Key to Relieving Growing Network Congestion
With the proliferation of smartphones, tablets, and other connected devices, wireless consumers are increasingly using the mobile Web as a primary gateway to the Internet. According to Cisco, the resulting mobile data traffic is expected to reach 1 billion gigabytes of data per month an increase of 26 times from 2010 to 2015. Current carrier networks that rely solely on 4G to shoulder the burden of this ever increasing demand are being stretched to their limits, and wireless carriers are turning to WiFi to offload traffic and prevent bottlenecks. By leveraging advancements in WiFi technology including increased range, faster speeds, and improved reliability, WiFi data offloading has become a must have method for alleviating congestion. Towerstream’s COO Mel Yarbrough will discuss why WiFi and 4G are inherently complementary and how wireless operators can utilize both technologies to make the entire connected experience as seamless as possible for consumers.
11:00-11:45am
Tuesday - 09/13/11
Mobile Enterprise Track
Enabling the Enterprise Directly
Enabling the Enterprise Directly
The use of Wireless as an alternative access mechanism is an invaluable tool as the enterprise attempts to manage nomadic employees. Solutions that expand access beyond a company’s facilities and enables business communication are the key to success in this next generation of mobility.
Wireless Backhaul Track
Solving for the Real Problem - PICO Cells
Solving for the Real Problem - PICO Cells
Ubiquitous highspeed connectivity to mobile devices has become synonymous with the advance of 4G technologies. However, to appease consumers insatiable demand for mobile bandwidth, operators are going to have to consider changes in their network architecture to support this growth. Numerous articles have been devoted in the press about the need for small cells to provide the 4G experience users are looking for. This session will explore the backhaul challenges and solutions in rolling out these small cell deployments to ensure that operators maintain customer satisfaction with these 4G networks.
11:45am
Tuesday - 09/13/11
CONFERENCE LUNCHEON
12:30-1:15pm
Tuesday - 09/13/11
Mobile Enterprise Track
The Evolving Standards
The Evolving Standards
The latest standard updates to LTE i.e., FDD & TDD, etc and the opportunities for WiFi i.e., 802.11 ac/ad/af, etc. are rapidly evolving. Other efforts include, whitespaces, beam forming, and cognitive radio. 4G may be a marketing term, but its clear the standards are still in motion. Learn what’s ahead.
Wireless Backhaul Track
Our Limitless Broadband Future: No Obstacles Accepted
Our Limitless Broadband Future: No Obstacles Accepted
A key part of my theme relates to the fact that our traditional industries e.g., telephone, electric have long histories of NOT working together, even within the individual industries. And by not working together, we have inadvertently delayed the delivery and use of technologies and products. I can go back in time to cite a few examples to which people can relate, and then tie those to where we are today. We have made great strides, but we still have artificial boundaries to overcome. Once we better meet the challenge of overcoming all of those artificial boundaries – ones that prevent us from teaming ubiquitously – then the future of broadband – both wired and wireless – can really be achieved!
1:30-2:15pm
Tuesday - 09/13/11
Mobile Enterprise Track
The Wireless Enterprise is Cloudy
The Wireless Enterprise is Cloudy
How does an Enterprise design for the variables of virtual communication and assure reliable and consistent experiences in the marketplace? What belongs in the cloud and what remains on premise? Does the use of mobility impact the delivery on these services?
Wireless Backhaul Track
Supporting the Full Spectrum of Services
Supporting the Full Spectrum of Services
If you are supporting Wireless services, wireless backhaul should be within your arsenal of solutions. Implementations that are built with WiMAX have advantages in speed of deployment and the ability to adjust the design to reflect the traffic changes. Learn the advantages of WiMAX for wireless backhaul.
2:30-3:15pm
Tuesday - 09/13/11
Mobile Enterprise Track
Wireless Fixes Access with Redundancy
Wireless Fixes Access with Redundancy
The Last Mile is a problem for wired services and its getting worse as the twilight of the copper circuit network continues. This session talks about the value of Fixed Wireless as an access method and the fact that in many implementations it brings in built in redundancy.
Wireless Backhaul Track
Build, Buy or Rent?
Build, Buy or Rent?
The session will provide an update on the state of the wireless build out to support 4G services. Is coverage where the actual requirements are, or where the network already exists? What strategies are in place to deliver on the required coverage?
3:30-4:15pm
Tuesday - 09/13/11
Mobile Enterprise Track
Ensuring a Competitive Marketplace
Ensuring a Competitive Marketplace
While brands become consolidated the opportunities continue to grow for wholesale services as more networks enable backhaul for other carriers, Deliver M2M and device specific services. How should we ensure competitive markets? If the service is an Internetwork of connections, what are the services to be offered in the future.
Wireless Backhaul Track
4G Backhaul – Is it really the bottleneck?
4G Backhaul – Is it really the bottleneck?
With the major wireless carriers touting their 4G launches; customer satisfaction will be based on more than just voice. The carrier’s critical path to success is whether their associated backhaul deployments are keeping pace. This session is focused on the realities of wireless backhaul required to support next generation deployments.
4:30-5:30pm
Tuesday - 09/13/11
ITEXPO KEYNOTE PRESENTATION
5:30-7:30pm
Tuesday - 09/13/11
GRAND OPENING NETWORKING RECEPTION in EXHIBIT HALL
7:00am-5:00pm
Wednesday - 09/14/11
REGISTRATION OPEN
8:00am
Wednesday - 09/14/11
CONTINENTAL BREAKFAST
9:00-9:30am
Wednesday - 09/14/11
Keynote Presentation
Managing the Device, Network and Applications [DNA]
Managing the Device, Network and Applications [DNA]
The move to smart phones and tablets keeps the certification process in a constant state of flux. Developing and implementing for the network of the future needs to be integrated with the devices available today. For this reason the certification process manages the life cycle of devices from cradle to grave. How does a carrier navigate the manufacturer’s requirements with the impending rollouts of their own network. What applications require special attention.
9:30-10:00am
Wednesday - 09/14/11
Keynote Presentation
Why HTML5 Trumps Device OSS
Why HTML5 Trumps Device OSS
The last few years have seen a resurgence of the Device specific development with companies focused on the OS and API solutions of individual manufacturers. Some Pundits even predicted the death of the web. Now with the roll out of HTML5 the lingua franca of the web is going to out perform the APIs on devices to enable a common structure that had direct interfaces to both device and back end server resources. Charles Jolley and many of his cohorts left Apple to capitalize on this opportunity to make the experience not about the device but the experience. Come find out why.
10:00am
Wednesday - 09/14/11
ITEXPO KEYNOTE PRESENTATION Featuring Polycom and DHL Same Day
11:00am-4:00pm
Wednesday - 09/14/11
VISIT THE EXHIBIT HALL
12:00pm
Wednesday - 09/14/11
CONFERENCE LUNCHEON
1:00-1:45pm
Wednesday - 09/14/11
Mobile Enterprise Track
Level Up: Security Beyond Virtual Strategies
Level Up: Security Beyond Virtual Strategies
Alan Johnston
Consulting Member of Technical Staff at Avaya
-Adjunct Professor of Electrical and Systems Engineering at Washington University, St. Louis
Security in the Enterprise is based on Virtual private networks and firewalls, but the mobile enterprise is a much more complex environment than a wall with a gatekeeper. The speakers in this session discuss the next level of mobile security and what it means to the Enterprise.
Wireless Backhaul Track
Who put this Tower Here Anyway?
Who put this Tower Here Anyway?
Scott D. Nelson
Microwave Business Development Alcatel-Lucent - Wireless Transmission
-Alcatel-Lucent
From a global perspective, mobile wireless has long been dependent on fixed wireless technology for backhaul with over 50% of cell sites using microwave. However, its use in North America has been less than 10%. The primary reason has been the near ubiquitous availability of low cost T1 service. With much higher demands on capacity and overall backhaul performance, those T1s just wont cut it, and mobile operators in the USA and Canada are building microwave backhaul like never before. The key challenge in this new build out is finding clear line of sight paths from the cell sites back to the switch or a location with fiber. However, the previous reliance on wired backhaul often lead to tower placement and site acquisition without respect to LOS between the sites. This session looks at this problem in depth and offers some possible solutions.
2:00-2:45pm
Wednesday - 09/14/11
Mobile Enterprise Track
Take a Tablet and Enable Everything
Take a Tablet and Enable Everything
The smartphone enabled mobility in our lives, but the tablet brings a mobile desktop experience to the workflow. How does the tablet impact workflow? Should processes be reengineered to benefit from these changes.
Wireless Backhaul Track
The Measure of Experience
The Measure of Experience
When facing the realities of end to end experiences from the subscribers perspective, no one system gives us the insight as to what impacts the consumers use. The answer for the complex problem is to go beyond the smoke stack of radio, transport and processing. Carriers are learning to put systems in place that measure the experience beyond the systems. This panel looks at how the experience is managed, monitored and maintained.
3:00-3:45pm
Wednesday - 09/14/11
Mobile Enterprise Track
Apps in the Enterprise
Apps in the Enterprise
Productivity and Expense Reduction are the key components of ROI in the Enterprise. When working on Looking at the App Markets its hard to find Applications for Enterprise that makes a difference. This panel impacts the ROI for the enterprise with applications that match their needs.
Wireless Backhaul Track
VoLTE and the IMS Core: Last Stand or Last Straw?
VoLTE and the IMS Core: Last Stand or Last Straw?
Voice over LTE [VoLTE] is a key focus for mobile operators as they move to the Evolved Packet Core. However, the question needs to be asked what will that mean for services? Will voice continue to be charged differently when it rides with data? Will over the top Voice and Video compete for the same consumer communication? Will IMS deliver on enabling a Network API for apps? Will VoLTE and RCS bring a new era to business plans or mark the transition to packets being the only unit of measure.
4:00pm
Wednesday - 09/14/11
NETWORKING RECEPTION ** Sponsored by Rackspace Hosting **