Mobile Personalization

Agri-Valley Communications, the first operator to roll out LTE (News - Alert) services in rural Michigan, has selected the Bridgewater EPC 500 system for its network rollout.

Officials with Bridgewater Systems (News - Alert) said that the system enables Agri-Valley to rapidly and cost-effectively launch LTE broadband services to under-served areas using a fully integrated and tested EPC system to support functions such as subscriber and service modeling, roaming, and quality of service management; reduce costs through over-the-air provisioning of subscribers, devices, and on-demand service models; and deliver personalized services to attract and retain subscribers including nomadic and casual usage services.

The service provider plans to roll out LTE in all of its 40 counties in the northern part of Michigan's Lower Peninsula within the next three to five years.

“As a rural operator, our goal is to rapidly bring advanced LTE broadband services to under-served areas,” said Ed Eichler, president and CEO, Agri-Valley Communications.

Eichler said that the company selected the Bridgewater EPC 500 because it is the industry’s most complete integrated LTE control plane solution and it allows to rapidly deliver nomadic broadband data services to the subscribers.

 “Agri-Valley is a first-mover in delivering high speed LTE broadband services to rural areas. Bridgewater’s early success with the EPC 500, an integrated Home Subscriber Server and Policy Controller system, coupled with our deep control plane expertise is giving us significant momentum in the 4G market,” said David Sharpley (News - Alert), senior vice president, Bridgewater Systems.

 Bridgewater Systems, the mobile personalization company, enables service providers to efficiently manage and profit from mobile data services, content and commerce.