Feature Article

September 12, 2012

America's Largest Powersports Group RideNow Chooses Specialty Mobile Apps

Sparta Commercial Services, Inc. (SRCO) unveiled today through its subsidiary Specialty Reports, Inc. that RideNow Powersports has chosen Specialty Mobile Apps as its mobile app provider.

Anthony Havens, CEO of both Sparta Commercial and Specialty Reports, commented on the choice, saying “We’re especially pleased to have this outstanding company as a new customer.”

Havens added, “Among the many powersports dealerships around the country that have purchased our Specialty Mobile App product are a considerable number of multi-location dealer groups. But to have RideNow Powersports as customer is particularly rewarding because they are the largest in the nation, and that further validates the unique value of Specialty Mobile Apps.”

The Specialty Mobile App provides powersports, marine, auto and RV dealers a dynamic way to communicate with their customers, offering a more flexible platform that is rich with helpful features. The app allows dealers to show their new and used inventory, announce events, and inform customers of sales or other specials.

RideNow’s Director of Marketing Matt Petrovich said of the move, “We looked at several other app development companies, but eventually settled on Specialty Mobile Apps because we found it to be the best, most robust, and definitely the most impressive solution for our purposes.”

Petrovich added, “We were also highly impressed with their customer service and support, and their broad industry expertise...The fact that they do not require any contract meant to us that their confidence in the product was extremely strong, and that was also particularly impressive.”

The Specialty Mobile App “allows dealers to maintain their own custom dealer application on their own schedule,” according to its website, which also explains how the process of building the customized app works. Specialty Mobile builds an app catered to a specific dealer, then it is generated, packaged, and made available to the dealer’s customers through the Smartphone App Store.

Want to learn more about today’s powerful mobile Internet ecosystem? Don't miss the Mobility Tech Conference & Expo, collocated with ITEXPO West 2012 taking place Oct. 2-5 2012, in Austin, TX.  Stay in touch with everything happening at Mobility Tech Conference & Expo. Follow us on Twitter.




Edited by Amanda Ciccatelli


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