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April 29, 2013

Toshiba Brings Cloud Service to iPhone Users

The calls just keep coming, whether you’re in the office or not, and the cloud is there to help manage the flow. Mobile providers have begun to offer remote management of business telephony systems via the cloud through the use of mobile devices.

The thing that keeps getting in the way of this communications solution, however, is the divide between platforms. The fact of the matter is, not everyone has an iPhone. Samsung’s smartphones are major competitors, recently gobbling up even more of Apple’s market share, and a big distinction between the two mobile options is what’s available through their respective app marketplaces.

Until now, Toshiba’s call management solution, Call Manager Mobile, was only available on Android platforms. Released in February of this year, the service operates using Toshiba’s VIPedge cloud service. Recently, the Telecommunication Systems Division of Toshiba announced in a press release on their website that iPhone users don’t need to feel left out. Everybody can take calls from the cloud.

After setting it up by assigning an existing number on the office network, Call Manager Mobile allows for business calls to be taken from mobile phones and for access to outgoing call features as well, including direct extension calling, call recording and the ability to transfer calls. It also allows for instant messaging sessions, both one-on-one and group sessions.

Not to be left out of the VoIP boom either, the press release mentions future integration with Google Talk, for those wanting to use the Internet instead of the office telephony network.

The idea is to turn a mobile device into an instant desktop. All of the features that make being in the office advantageous are making the jump to cloud based mobile solutions.

Call centers specifically can benefit from this kind of technology, and already are. Toshiba’s decision to base the Call Manager Mobile on HTML5 for flexibility goes to show that third parties are not content to offer single platform solutions, especially in a time when BYOD is standard practice in the working world.

Edited by Alisen Downey

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