Nexus 4's Price Drops by $100

If you do not need a smartphone with a lot of bells and whistles, you can’t go wrong with the Nexus 4. It is about as “vanilla” an Android experience you can find. If you want power and lots of whistles, you can always look at the Galaxy S4 and the HTC One.

The Nexus 4 came out over nine months ago. It seems that overnight Google decided to try and spark some new interest for the device. This morning, August 28, 2013, Google announced that it would lower the price of the Nexus 4 by $100.

The model with 8GB of storage has been lowered to $199, while the 16GB version has dropped to $249. For just under $200 you can pick up a 1.5GHz quad core smartphone. It has 2GB of RAM, an Adreno 320 graphics processing unit (GPU) with a 4.7 inch display with a 1280 x 768 resolution.

A move like this usually signifies that something is in the works. We know that very shortly now Apple is expected to unveil its latest iPhone. The iPhone 5S and 5C are scheduled to be released on September 10, 2013.

There are also some rumors going around that after almost a full year since the Nexus 4 was released that Google is expected to announce a new Nexus device. Some of the rumors have the new device being manufactured by Motorola. Other rumors have LG continuing the manufacturer of new Nexus devices.

By lowering the price to $199, Google is now selling the Nexus 4 on Google Play for the same price that it would be sold on contract through most of the carriers. This should make the device more appealing to buyers.

According to Google, this price drop applies to sales in Australia, Canada, France, Germany, Spain, Korea, the U.S. and the U.K. The price drop is at least 25 percent off in all of those countries. One concern should be stock levels.

If Google and LG have taken this into consideration there should be no problem. If, however they didn’t, we could be looking at the same type of shortage that was seen when the Nexus 4 originally launched in November 2012.