Feature Article

February 19, 2014

Artemis Networks' pCell Promises Mobile Connections with Fiber Speeds

Smartphones and tablets offer a variety of apps and services that promise to make doing business and having fun from anywhere easy, but the weakest link is often the networks these devices are running on. One startup, Artemis Networks, is trying to change that with its new pCell technology.

Founder and CEO of Artemis Steve Perlman has ambitious hopes for pCell.

“pCell technology is a complete reinvention of wireless,” he said, “pCell delivers on the long-sought dream of ubiquitous, fast Internet, with the reliability and consistency previously only achievable through a wired connection. pCell is effectively mobile fiber.”

pCell attempts to solve the problem of having too many users with their mobile devices using up too little bandwidth on conventional mobile network base stations. Instead, the pCell attempts to give users their own mobile cell that the company says is equivalent to a fiber connection.

Artemis said that pCell will be able to handle complex multimedia applications, including 4K video, something that even 4G connections balk at.

pCell base stations are already compatible with almost every mobile device on the market, including smartphones, tablets and MiFi devices.

Artemis Networks is nothing if not very ambitious about the future of pCell. The company expects the installation of pCell devices to change the mobile industry. The first commercial deployment is scheduled for the end of 2014, with more to follow in 2015.

If everyone involved in pCell seems confident about its succcess, then they might have good reason.

“pCell is an authentic ‘moon shot’ disruptive invention, one of those rare but extraordinary moments when what previously seemed improbable in science becomes possible,” said former Apple CEO John Sculley.  “The first time I saw a ‘moon shot’ was in 1982 when Steve Jobs showed me a prototype of the original consumer media computer—the Mac.”

The original Mac made graphical user interfaces accessible to ordinary computer users and created a new kind of application--desktop publishing--all by itself. The growth of mobile broadband has the potential to create new markets, just as the growth of wireline broadband spurred the growth of YouTube.




Edited by Cassandra Tucker


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