Feature Article

July 15, 2020

Mobile Online Gambling- How Smartphones are Influencing the Industry



For those who frequent online casinos, smartphones have become their choice device to access games. With more than 3 billion smartphone users worldwide, it’s no surprise that the mobile gaming industry players, especially online casinos, have mobile applications and optimized sites for players. Virtual casino enthusiasts can now enjoy slots, live table games, video poker, among others, on their smartphones. Coupled with increased internet connectivity and improved software developments, the mobile casino industry is set to keep expanding.

Mobile Apps

Mobile phone users, whether Android or iOS, have access to countless mobile casino apps. The apps have great software and visuals to make playing enjoyable. With an internet connection, players can play their favorite games anywhere. While these are apps, they require full licenses and regulations by relevant gambling authorities. The apps come with a variety of games from established software providers such as Microgaming, NetEnt, Playtech, among others. Most games offer a demo and real money mode to help players acquaint themselves with the games before placing bets. These games also come with simple interfaces that connect clients to games, customer support, and payouts at the click of a button. What’s more, users can log in once and access the games whenever they wish to play. Thanks to improved storage and graphics at reasonable prices, more players can choose to play casino games on mobile devices.

Mobile Sites

While online casino sites have existed for years, their optimization for mobile devices came later. As the use of smartphones increased, developers found themselves creating online gambling sites optimized for phones. As a company you need a mobile optimized product. When speaking to the people over at Dreamz.com they shared some insight on the importance of mobile firs; It was not that long ago mobile finally was ahead of desktop. Sure, it has now been a few years but looking at the stats for all industries we see around 58% mobile usage. However, looking at online games in general and the audience playing casino online the numbers are way higher, where mobile closing on 70%. To offer a mobile optimized casino is key in this industry, the ones who focus on desktop in 2020 will not survive in the long run, in my opinion.

These online casinos offer a variety of games for real money and demo play. When playing in-browser, players have to log in every time they visit the casino. Since there’s no need to download software, players can enjoy instant play as long as they have an internet connection. However, the quality of the internet connection heavily influences the quality of play. Players can also switch between smartphones and tablets with ease.

Online Casino Payments

Finding a reliable and secure way to transfer funds to and from the player is essential for online casinos. Players have several casino deposit methods available on mobile casino apps and mobile casino sites. E-wallets such as Paypal, Neteller, Skrill, and Click2Pay are popular with online gamblers. They support the electronic and instant transfer of cash from individual bank accounts. Wire transfers through platforms such as Western Union are suitable for the transfer of large funds. Lastly, the use of credit cards is also widespread for deposits and withdrawals. However, not all allow transfers to online gaming accounts, and players need to use the modes of payment available in their regions.





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