Atmel Technology to Power Two Samsung Phones

Looking to power the company’s new Samsung Focus Flash 1677 and Samsung Focus S 1937, Samsung has selected Atmel's maXTouch E Series solution.

Users will experience lower device power consumption, higher signal-to-noise ratio, higher accuracy including reduced unintended touches, brighter displays, improved resistance to moisture, better operation with noisy chargers and a wider range of panel options with Atmel's maXTouch E Series technology. Additionally, the E Series can detect even the lightest touch, including that of a fingernail, as well as active and passive conductive styluses, the company stated.

“Atmel is proud to continue powering Samsung's latest smartphone devices with our maXTouch technology," said Binay Bajaj, director of touch marketing, Atmel Corporation in a company press release. "Samsung continues to be among the leaders in the smartphone market and their continued selection of our technology validates our leadership in the touchscreen market.”

Designed to address every touchscreen size and application, the maXTouch E Series features a complete portfolio of high-performance single-chip controllers. Atmel's E Series raises the bar with an updated capacitive touch engine (CTE) that features all new noise avoidance and noise suppression capabilities. Delivering higher fidelity touch sensing, faster responsiveness, lower power consumption and thinner form factors, every aspect of touchscreen performance is improved, according to company officials.

Providing sharp, cinema-quality images throughout the multitouch user interface, the Samsung Focus S runs on Windows 7 and features the Super AMOLED touchscreen, powered by Atmel's E Series technology.

Recently, Sharp Corporation selected Atmel’s maXTouch mXT224 touch controller to power the SH8128U smartphone, which is currently available in the China market. Sharp SH8128U smartphone users can leverage Atmel's maXTouch solution to reject unintended touches, experience more precise touch performance, and enjoy better battery life. Atmel notes that the new Sharp smartphone is available through China Telecom and runs on Tapas OS, an operating system based on Android that is optimized for the Chinese network.