Mobile Devices

April 08, 2013

Splish Splash iPhone's Taking a Bath: LifeProof Guarantees Water Damage Protection

Consider all the times you opted not to take that shower because you didn't want to put your iPhone or iPad down, so caught up were you in that heated Words with Friends game! Didn't you just want to have it both ways? Take a scrub a dub but also have your phone on hand while you soak? The risk is dire, for like the Wicked Witch of the West, the best way to kill an iPhone or iPad is with water.

LifeProof has sought to take some of the water-phone phobia out of your life, with its LifeProof case, a protective sheath that is 100 percent water proof. This is to say it's partly fool-proof too, for even if you accidentally drop your phone in the toilet (you know it happens) and the phone is totally submerged, it should still be fine after you brave fishing it out (so long as your toilet is not beyond 6.6 feet deep, LifeProof's limit).

LifeProof is so confident in its offering that it is offering a one-time repair or replacement of the device for a full year should it sustain accidental water damage whilst wearing the ultimate gear. The plan is part of the company's Total Water Protection Program. Gary Rayner, CEO of LifeProof says that creating the plan is a move to make consumers feel comfortable using the case – knowing that if something does go wrong, LifeProof will take responsibility. “LifeProof cases already provide consumers the freedom to use their mobile device in water. Through this program, we are able to offer even greater peace of mind to use their device everywhere and with everything they do, without worry,” said Rayner.

In addition to water (rain and snow included), the case also protects against dirt and shock, and hey, it beats a Ziploc.

Edited by Brooke Neuman

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