Feature Article

April 02, 2012

Sony's NXT Family of Xperia Smartphones Coming to the US

Brightstar Corp. just announced that it will be bringing Sony’s newest line of Xperia smartphones to the US. It also revealed its intentions to provide Sony Mobile Communications with an array of services, including programming and reverse logistics with warranty support as well as market solutions.

President of Sony Mobile Communications Paul Hamnett stated, "We are thrilled to expand Sony Mobile Communications' presence in the U.S. with Brightstar, offering a broader range of our Xperia portfolio to consumers.”

Jumping into the entertainment technology business early on with the introduction of the PlayStation, Sony is a well-respected brand in the industry. The Xperia family of smartphones is revolutionary in terms of power and integration, according to officials. It’s a given that the devices serve as a happy medium between the television, computer, and tablet. But the Xperia S is the bleeding-edge super phone everyone’s been waiting for, serving as the only PlayStation-certified gadget on the market – ready to play downloaded PS1 games out of the box.

Some general features of the Xperia family include 4.3-inch reality display with Mobile BRAVIA Engine, 12 mega-pixel camera with 16x digital zoom, dual-core 1.5GHz Qualcomm chip and Android 2.3 as the OS. As far as wireless service goes, it hasn’t yet been announced which provider will be distributing the handsets, but it’s a safe bet that T-Mobile or Verizon would be among the top contenders though.

Handset manufacturers are always coming up with new ways to improve the entire smartphone experience, whether it be Apple, HTC, Sony or any other top distributor. The iPhone is decent, and the HTC Evo is nice, but neither comes close to the specs and exclusivity of the Xperia S.

That’s not to say that the handsets are going to completely dominate the market or even be the next top seller; they’re just unique, high-quality devices and will definitely appeal to a lot of US consumers.

Edited by Carrie Schmelkin

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