Hipstamatic Brings Oggl to Nokia Luma 925

Nokia has announced a new smartphone, the Lumia 925, as well as a new Hipstamatic app, Oggl, for Windows Phone 8, according to an article on The Next Web.

“We keep innovating," said Jo Harlow, executive vice president of Nokia Smart Devices. "We're advancing experiences on the Nokia Lumia portfolio whether that means great new benefits for an existing Lumia owner, or bringing new showcase devices like the Nokia Lumia 925.”

Hipstamatic is a photo app created by Synthetic Corporation that’s similar to the popular Facebook-owned Instagram, which lets users apply filters to smartphone pictures to make them look like they were taken with an old film camera.

Hipstamatic has already launched Oggl for iOS devices, and the Windows 8 version will come before it’s available on Android. Hipstamatic has created Oggl as a photo sharing app for people who are serious about photography, rather than the stereotypical mobile user sharing snapshots of a night on the town. Users can also share their pictures to a number of social networking services, including its rival Instagram.

“When we think about the future of photography, we’re inspired by our community, and also by the advancements in smartphone camera hardware,” Lucas Buick, Hipstamatic CEO and co-founder wrote in an official blog post. “As a company, we’ve been committed to pushing the boundaries of hardware with our artistic and creative vision, then turning it over to our community to push even further. As device makers continue to improve camera hardware, the possibilities of what Hipstamatic can create — what our community can create — are endless.”

Buick wrote that the company was particularly impressed with the Lumia 925’s camera, especially its performance in low-light situations, which is why they chose to port Oggl to Windows 8 before Android.

The Lumia 925 will be available with Vodafone. The phone is available in grey and black metallic colors, though users can buy covers in additional colors that also support wireless charging.