More than half of phone owners taking part in a U.S. survey responded they were impressed with leaked specs of the forthcoming BlackBerry 10.
According to a CouponCodes4u.com blog post, participants were shown specs and photos of Research In Motion’s BlackBerry 10 device that had been leaked online.
Some 55 percent said that they were impressed, while 31 percent of the respondents said they were unsure and needed more information. Over 14 percent said they were not impressed by the phone. The study involved 1,092 Americans.
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In addition, the participants were initially asked whether they owned a BlackBerry device, to which 39 percent said “yes,” and 61 percent said “no.”
The ones who said they did not own a BlackBerry device were asked to name the brand of mobile device they owned, with 53 percent saying they owned a Samsung, and 38 percent saying they owned an Apple iPhone. Nine percent said they owned a phone other than those three brands.
In the survey, those who said that they were impressed by the BlackBerry 10 also were asked to explain which features they were most excited about. Some 59 percent said the “touch sensitive bezel and screen gestures.” Some 51 percent said the “bigger battery.” Some 45 percent said the 8MP camera. Also, 37 percent liked the ability to select between a touchscreen and a QWERTY keyboard. And 25 percent said the improved BlackBerry Messenger (BBM).
In addition, respondents who said they were impressed by the BlackBerry 10 also were asked whether or not they would consider purchasing the new phones when they become available. Some 51 percent, said “yes.” Of these, 58 percent said they would prefer the N-series BlackBerry with a keyboard, and 35 percent said they would prefer the L-series full touchscreen model. Some seven percent of respondents said they would be interested in purchasing both models.
“RIM has taken a battering as of late as the popularity of BlackBerry phones has decreased in the States,” Mark Pearson, chairman of CouponCodes4u.com, said in a statement on his company’s blog. “With the announcement and leaks of BlackBerry 10 information and photos, we were interested to see what the American public thought about the new proposed OS and devices and if these phones are enough to bring RIM back to the top. According to our research, a majority of consumers were excited about the new phones and some of those surveyed even admitted to being interested in buying both.”
RIM continues to put its trust in the upcoming release of BlackBerry 10 to turn the struggling company around.
RIM CEO Thorsten Heins recently said that BlackBerry 10 is the company’s "most important launch ever.” He predicts that RIM, via BlackBerry 10, could reach the No. 3 smartphone spot after Google's Android operating system and Apple's iPhone.
BlackBerry 10 was to undergo testing by carriers in October. The phone is expected to launch during Q1 of 2013.
In a related matter, Tom’s Hardware reported that RIM is preparing to release BlackBerry 10 phones, such as "Liverpool" and "London.” A leaked slide suggests another BlackBerry phone called "Aristo.” It features a 4.65-inch OLED display, 16GB internal storage and 2GB of RAM, the report said.
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Edited by Brooke Neuman